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Kelsey Bethune | nesting scenes

koko's nest was inspired by the notion of nesting... We often associate "nesting" with women in their final weeks of pregnancy with the hormonal urge to clean and prep the home -- the "nest" -- for her upcoming baby.  But we believe nesting is much more than that. It's that mental and emotional space where you make room for a type of love you KNOW you won't fully understand until it happens; you think about what family values you want to instill in your baby; you consider your current self and surroundings and reach acceptance, while also feeling a surge of optimism and inspiration that propels you forward; and you do a frantic dance between anticipating the baby's arrival and enjoying the...

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How to swaddle with a knit, rectangular blanket

Our Modern Heirloom baby blankets are designed for all seasons, for all stages -- including young babies who like to be swaddled.  Many new parents learn how to swaddle babies with a square, woven blanket. But our knit blankets are actually ideal for getting that snug but stretchy swaddle -- and a rectangle is really not much different from a square! Easy breezy. Check out this quick video demonstration featuring baby boy Cannon being swaddled in our Weld Modern Heirloom baby blanket.     Thank you to Elizabeth Carberry for offering her sweet baby boy and his beautiful nursery for this demonstration! Happy nesting.

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Introductions and re-introductions

Welcome (back) to koko's nest.  We took a couple of weeks away for what can be likened to a "renovation and redesign". It's a critical process for a young company to take a breath, assess, reassess, and go back to the drawing board. In our case, it was a question of honing our raison d'être. We figured out our strongest points and doubled down; we figured out our biggest mistakes and fixed them. To start, we wanted to tell our story as clearly as possible. As a new brand, Our Story is often the face of the company to our family of new and prospective customers. We decided to be simply transparent about our beginnings and our process -- tell our story as...

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